Friday, July 21, 2006

PokerStars joins forces with Aston Martin Racing Team

If there wasn't enough advertising in poker already, well now PokerStars has branched out even further to enhance their product by joining forces with the Aston Martin Racing Team. This is definitely a solid move for this company and it is only going to further enhance their spot as the leader in the poker industry. With the new laws being brought down pretty hard in North America to ban online wagering, PokerStars knows that they had better hit up the other markets and what better market to hit up than car racing. Racing is such a huge force in Europe and the PokerStars brand is going to be seen all over the racing world. Smart move by PokeStars. One thing is for sure, there will be a major PokerParty if one of these cars happens to cross the finish line first. PokerStars continues to get one step ahead of everybody else and it is no surprise to anyone that they have crossed the finish line first by hitting up this type of industry.

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